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Marketing

Competitive Deep Dive

Know your competitors better than they know themselves.

Get a complete battle card — positioning, pricing, weaknesses, and opportunities — in the time it takes to read one competitor website. Stay one step ahead without a research team.

Best forEcommerceConsultingMarketing AgencySaaS
Agents6 required
Duration3-5 minutes

Get a thorough competitive analysis: research competitors from multiple web sources, analyze their positioning and pricing, compare against your business, identify gaps and opportunities, and receive a formatted battle card with strategic recommendations.

How it runs

Multi-agent orchestration — here's the flow, step by step.

01

Call verslay_recall to retrieve prior competitive intelligence snapshots and known competitor profiles from memory. Run verslay_web_search and verslay_news_search on each competitor name to pull current press coverage, product announcements, and funding news. Compile a fresh competitor context dossier and pass to Phase 2.

web researcher
02

Consume Phase 1 competitor dossier. Call verslay_exclusive_meta_ads_search on each competitor to extract their current ad creative angles, offer structure, and messaging themes. In parallel call verslay_exclusive_instagram_scrape on competitor brand handles to capture recent content cadence, engagement patterns, and visual positioning. Produce a competitive advertising and content matrix.

competitive intel
02

In parallel with competitive-intel, call verslay_exclusive_run_actor with actor 'yin/g2-reviews-scraper' targeting each competitor's G2 profile to extract star distributions, top positive themes, and recurring complaints. Also call verslay_reddit_search for competitor brand discussions and verslay_reddit_top for community sentiment threads. Produce a competitor strengths-and-weaknesses matrix from authentic buyer voice.

sentiment analyst
03

Run deep Apify enrichment pass: call verslay_exclusive_twitter_scrape on competitor handles to capture product launch announcements and customer complaint threads. Call verslay_youtube_search for competitor product demos and customer testimonials to identify proof points they emphasize. Compile enriched social and video signal for Phase 4.

web researcher
04

Consume Phase 2 ad/content matrix, Phase 2 G2 and Reddit sentiment matrix, and Phase 3 social/video signal. Cross-tabulate competitor positioning across dimensions: pricing signals, feature emphasis, target personas, proof point types, and emotional hooks. Call verslay_chart_create to generate a competitive positioning radar chart and a feature-gap comparison table. Produce synthesis package for Phase 5.

data analyst
05

Consume Phase 4 charts and synthesis. Write a comprehensive competitive deep-dive report covering: competitor positioning maps, messaging gaps the user's brand can own, key vulnerabilities surfaced from G2 and Reddit, ad and content strategy observations, and a prioritized list of competitive opportunities. Call verslay_memorize to update competitor profiles, positioning gaps, and key risks in memory.

executive briefing writer
05

Receive the competitive deep-dive report from executive-briefing-writer. Deliver it to the configured Slack channel or email recipient specified by the user. Confirm delivery and log send timestamp.

distributor

Required Agents

6
  • web-researcher
  • competitive-intel
  • sentiment-analyst
  • data-analyst
  • executive-briefing-writer
  • distributor

Connections

Required

verslay_exclusive

What it does

  • Multi-source web research
  • Positioning and pricing analysis
  • Feature comparison matrix
  • Strategic recommendations
  • Formatted battle cards

Example prompt

Which competitors should I deep-dive on (name 2-4)? I will compare pricing, features, positioning, and recent product launches, then identify gaps to exploit and threats to watch.

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