Ecommerce Operations Report
Your store health report, automated every day.
Replace manual store audits with automated reports covering revenue, inventory health, order trends, and return rates. Spot problems before they become stockouts or cash flow crises.
Connects to store platform and payment gateway to pull orders, inventory, returns, and revenue data with actionable insights.
How it runs
Multi-agent orchestration — here's the flow, step by step.
Call verslay_recall to retrieve prior ops report baselines and KPI benchmarks from memory. Then call shopify-commerce-operator to pull order data for the configured reporting period: total orders, GMV, refund count and value, fulfillment rate, and top-selling products. In parallel, call stripe-revenue-operations-analyst to pull payout summaries, failed-charge rates, and net revenue after fees for the same period. Store raw combined ops data as Phase 1 output.
ecommerce scannerConsume Phase 1 combined Shopify + Stripe data. Reconcile GMV against Stripe net revenue to compute platform fee drag and refund impact. Calculate: order conversion trend (orders this period vs. prior), refund rate, average order value (AOV), fulfillment SLA compliance (% shipped within promised window), and revenue-per-payout cycle. Flag any metric deviating more than 10% from prior-period baseline. Produce a reconciled ops metrics table.
data analystIn parallel with data-analyst, call verslay_web_search and verslay_news_search targeting the store's product category and 'ecommerce operations benchmarks 2025' to pull industry-standard refund rates, AOV benchmarks, and fulfillment SLA expectations. Call verslay_reddit_search on r/ecommerce and r/shopify for community-reported ops issues (e.g., fulfillment delays, payment failures). Pass benchmark data to Phase 4.
web researcherConsume Phase 1 Stripe data. Perform a payment health audit: identify the top three failure reasons for declined charges, compute chargeback rate, and detect any suspicious refund clusters (same product SKU refunded repeatedly — possible quality issue). Cross-reference failed charges against successful retries to compute recovery rate. Produce a payment health summary.
payment scannerConsume Phase 2 reconciled metrics, Phase 2 benchmarks, and Phase 3 payment health summary. Call verslay_chart_create to produce: (a) a GMV vs. net revenue waterfall chart showing fee and refund deductions; (b) a fulfillment SLA compliance bar chart by product category; (c) an AOV trend line. Format the full ecommerce ops report with metric tables, benchmark comparisons, and anomaly callouts.
report formatterConsume Phase 4 formatted report and charts. Write an executive ops summary: period performance vs. prior period, top three wins, top three risks (with root causes from payment and fulfillment data), and recommended actions. Call verslay_memorize to store updated ops metrics, AOV baseline, and refund rate in memory.
executive briefing writerReceive the executive ops summary from executive-briefing-writer. Deliver to the configured Slack channel or email the operations and finance team. Confirm delivery and log send timestamp.
distributorRequired Agents
7- ecommerce-scanner
- data-analyst
- web-researcher
- payment-scanner
- report-formatter
- executive-briefing-writer
- distributor
Connections
Required
What it does
- Full store performance analysis
- Payment reconciliation
- SKU-level inventory alerts
- Trend analysis
- Prioritized action list
Example prompt
What cadence should the report cover (weekly or monthly) and which comparison baseline (last week, last month, same period last year)? I will cover orders, fulfillment, returns, inventory, top sellers, and flag operational bottlenecks.
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