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Webinar and Event Follow-Up

Segments attendees from no-shows after the event, drafts per-segment follow-ups, and files the recap task — all staged.

Best forAgencyB2BSaaSServices
Agents8 required
Duration4-7 minutes

The event ended; the follow-up is where the value is. This recipe resolves the event from Calendly or Google Calendar, reconciles the roster, and segments attendees from no-shows with the rule stated explicitly — dedupes and cancellations get receipt lines, and unsubscribed contacts are held out before any drafting. Attendees get a thank-you with the promised asset and a next step; no-shows get a tight recap, the replay, and a re-engage hook — real substance in both, never a content-free nudge. It stages the per-segment emails as Gmail drafts (or Brevo campaign drafts when Brevo is preferred) plus one recap task for Asana with attendance numbers and follow-up status. One approval creates everything; suppression is rechecked at dispatch and unknown status holds the send rather than risking it.

How it runs

Multi-agent orchestration — here's the flow, step by step.

01

Resolve the event and pull registrants, attendance, and join data from Calendly/Google Calendar.

scheduling scanner
01

Reconcile the roster with the calendar event record; dedupe and list cancellations.

calendar scanner
01

Distill the event topic, agenda, and materials into follow-up substance for each segment.

document summarizer
02

Draft the attendee email (thanks, asset, next step) and the no-show email (recap, replay, re-engage hook).

email writer
02

Voice-pass both segments — same sender, two different jobs.

brand voice agent
03

Build the single event recap task for Asana: attendance, segment counts, follow-up status, owner, due date.

task router
04

Stage the full package — drafts + recap task — behind one approval gate.

workflow orchestrator
04

On approval, stage Gmail/Brevo drafts and file the Asana task with receipts; suppression rechecked at dispatch, unknown holds.

distributor

Required Agents

8
  • scheduling-scanner
  • calendar-scanner
  • document-summarizer
  • email-writer
  • brand-voice-agent
  • task-router
  • workflow-orchestrator
  • distributor

Connections

Required

asanacalendlygmail

Optional

brevo

What it does

  • Event and roster resolved from Calendly or Google Calendar
  • Explicit attendee vs no-show segmentation with dedup and cancellation receipts
  • Suppression gate before drafting, revalidated at dispatch — unknown fails closed
  • Per-segment drafts with real follow-up substance, brand-voice passed
  • Staged as Gmail drafts (or Brevo campaign drafts) — never auto-sent
  • One recap task for Asana: attendance, segments, follow-up status, owner
  • Idempotent per event — reruns refresh the package, never double-draft
  • In-hub fallback: drafts and a ready-to-paste task spec without any connections

Example prompt

Our product webinar wrapped yesterday — pull the Calendly roster, split attendees from no-shows, draft the follow-ups for each group, and file a recap task in Asana.

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