Weekly Marketing Performance Digest
Roll up Google Analytics, ad platforms, and social into one branded weekly digest — staged for one-click send.
Every Monday the marketing team rebuilds the week by hand across five tabs that never agree. This recipe pulls Google Analytics, your ad accounts, and your social channels in parallel, reconciles the overlaps, computes week-over-week deltas, and writes an on-brand narrative digest that explains what moved and why. It is a stakeholder rollup — not a budget-reallocation memo — and nothing is sent until you approve the staged, suppression-screened email.
How it runs
Multi-agent orchestration — here's the flow, step by step.
Resolve reporting window, comparison basis, and connected channel set; halt if no analytics/ad/social source is connected.
workflow orchestratorResolve the recipient list and run the suppression gate — exclude unsubscribed / do-not-contact / suppressed recipients with reasons before anything else.
crm scannerPull web-analytics metrics (sessions, acquisition, conversions) and per-account ad metrics (spend, CTR, CPA, ROAS), each stamped with source and date range.
ads scannerPull per-network reach, engagement, follower delta, and top posts with permalinks for each connected social account.
social analyticsReconcile all sources onto the reporting window, compute week-over-week deltas, and build the blended funnel and scorecard.
data analystSurface the 2-3 most consequential movements as evidence-led observations (not budget recommendations).
conversion optimizerAdd clearly-sourced external context only when it materially explains a movement; drop anything unverifiable.
market analystWrite the stakeholder narrative — executive summary, per-channel readout, and watch items tuned to the audience.
executive briefing writerLay the digest into scorecard + per-channel structure and prepare inline-email and optional companion-doc renderings.
report formatterEnforce brand voice, sign-off, sender persona, and branded framing across the whole digest.
brand voice agentApply the idempotency key, stage the email/doc/Slack package, and send only on approval — persisting the dedupe key before any outbound action.
distributorRequired Agents
11- workflow-orchestrator
- crm-scanner
- ads-scanner
- social-analytics
- data-analyst
- conversion-optimizer
- market-analyst
- executive-briefing-writer
- report-formatter
- brand-voice-agent
- distributor
Connections
Required
Optional
What it does
- Cross-channel rollup: web analytics + ads + social in one view
- Week-over-week deltas with honest GA-vs-platform reconciliation
- Branded, audience-tuned stakeholder narrative (exec or team)
- Recipient suppression gate — excludes unsubscribed / do-not-contact
- Idempotent by reporting-window key — safe re-runs, no double-send
- Every metric sourced; nothing invented, nothing over-promised
- Staged for one-click approval — nothing sends before you review
- Optional companion doc/Sheet export and Slack summary
Example prompt
Put together our weekly marketing digest for last week — pull Google Analytics, Google and Meta Ads, and our LinkedIn and Instagram numbers, compare to the week before, and draft a branded email to the leadership list for me to review before it goes out.
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